Contact me: felipebottini18@gmail.com / Brazil, São Paulo - SP || 2024
digital campaing
2022 Sem Empreendofobia
2022 With No Empreedophobia
SumUp
I was honnored to lead this projetc. It was the very first campaing made with all of the SumUp Brazil departments: social, growth, brand, content, sales reps, small merchants and CRM. We made a lot of things throughout 40 days, but 4 of them were super cool.
We created a new word. We created a new word to discuss an old fear: entrepreneurship. The word is entrepreneur-phobia. And to spread out this word, we launched a movie and posted an article at Dindim por Dindim explaining how to face every fear when you decide to become an entrepreneur.
We made movies. What’s the scariest for all entrepreneurs? Bills! So we made some funny movies with different approaches
Investing on your own business can be scary, but can't cause Empreedophobia. 2022 without Empreendophobia. Start the year with no fear of entrepreneurship. Start the year with SumUp.
Your business's bills can scare, but can't cause Empreendophobia. 2022 without Empreendophobia. Start the year with no fear of entrepreneurship. Start the year with SumUp.
Your business's bills can scare, but can't cause Empreendophobia. 2022 without Empreendophobia. Start the year with no fear of entrepreneurship. Start the year with SumUp.
We gave a special Christmas gift. SumUp truly supports all entrepreneurs. Even whoever is not a costumer. Then, as a Christmas gift, we launched a WhatsApp number to give free business consulting to all entrepreneurs. Yes! To all, for free! That was our way to help them with their business problems and to make sure they will keep undertaking with no fear in 2022.
We launched a new year's brand song. It's not just about the price of our credicard machines or our taxes. It's about supporting the entrepreneur all the time, even when things are not so good. To give them some hope and talk deeply with their emotions, we composed an original song about dreams and belief. From now on, this song is our soundtrack for every new year and the daily soundtrack of all entrepreneur. It's available on Spotify and Soundcloud.
